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Wildfire

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      • Shop All
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      • Bathroom
      • Cleaning + Laundry
      • Kitchen
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  • The Charm Bar
    • About
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    • Book A Private Party
    • For Brides
  • Bulk Refills
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Gilmore Girls Weekend at Wildfire Boutique in Altoona, PA

Step into Stars Hollow at Wildfire Boutique in Altoona, PA! Celebrate Gilmore Girls Weekend with curated Rory & Lorelai–inspired outfits, exclusive merch, free sourdough tastings, and cozy fall vibes. Bring your friends for a girls’ day out you won’t forget!

by Emily McCartyOct 20, 2025

by Emily McCartyOct 20, 2025

Feather and Felt Hat Bar Pop-Up at Wildfire

Design your dream hat at Wildfire Boutique in Altoona, PA! Join Feather and Felt for a custom hat bar pop-up, where you can style fedoras, cowboy hats, Panamas, and more with ribbons, feathers, chains, and other embellishments. Spend $75+ and receive a free fall car air freshener—reserve your spot today!

by Emily McCartyOct 16, 2025

Made in the USA Gift Guide for Early Holiday Shoppers

Holiday shopping doesn’t have to be rushed. These thoughtful, made-in-the-USA gifts, from cozy socks to sourdough starter, are perfect for early, intentional giving.

by Emily McCartyOct 10, 2025

Sustainable Self-Care for Cozy Season

As cozy season settles in, I’ve been leaning into slower, simpler self-care. From plastic-free shampoo bars to handmade lip balms, these are my favorite sustainable swaps for fall, small things that bring comfort while caring for the planet.

by Emily McCartyOct 03, 2025

6 Years of Wildfire

Wildfire's 6 year anniversary is this month! What started with $5,000 and a dream in October 2019 has grown into something I could never have imagined. From surviving COVID closures just five months in, to now celebrating six years in business, this journey has truly been a miracle. I am...

by Emily McCartySep 27, 2025

Build the Perfect Boo Basket at Wildfire

Create the perfect Boo Basket this fall at Wildfire Boutique! Shop cozy candles, eco-friendly self-care, seasonal treats, and sustainable gifts—all from small makers across the USA. Build a thoughtful, one-of-a-kind gift that’s plastic-free, local, and full of autumn charm.

by Emily McCartyAug 19, 2025

How to Clean Your Home Without Harsh Chemicals

You don’t need harsh chemicals to keep your home clean. In this post, I’m sharing simple, natural swaps that are safer for your family, your home, and the planet.

by Emily McCartyAug 12, 2025

How to Use a Shampoo Bar (and Why It’s Better for Your Hair + the Planet)

Curious about shampoo bars? Here’s how to use them, why they’re better for your hair, and how they help cut back on plastic waste. Once you try one, you won’t go back.

by Emily McCartyAug 05, 2025

How to Start Living More Sustainably (Without Getting Overwhelmed)

Feeling overwhelmed by the idea of sustainable living? You’re not alone. As the owner of Wildfire, I’ve been there too — wanting to do everything right but not knowing where to start. The truth is, living more sustainably doesn’t have to be all or nothing. In this post, I’m sharing...

by Emily McCartyJul 27, 2025

How We Ship Sustainably at Wildfire: Plastic-Free Packaging from a Zero Waste Small Business

At Wildfire, we believe sustainability should show up in every detail—including how your order arrives. That’s why we ship using 100% plastic-free, compostable packaging and prioritize reusing and recycling whenever we can. In this post, I’m sharing exactly how we ship sustainably as a small business—and why those choices matter.

by Emily McCartyJul 20, 2025

How We Keep It Low Waste at Wildfire: Sustainability at the Heart of Everything We Do

At Wildfire, sustainability isn’t just a buzzword—it’s a way of life. From plastic-free packaging and ethical sourcing to Blair County’s only refillery, every part of our shop is designed to help you reduce waste and live more intentionally. Discover how we keep it low waste, local, and eco-conscious—one refill, one...

by Emily McCartyJul 13, 2025

Why Food Keeps Sticking to Your Cast Iron? We’ve Got the Solution.

Tired of food sticking to your cast iron? You’re not alone—and there’s a simple fix. In this post, I’m sharing what I’ve learned (the hard way!) about why cast iron can be tricky and how to season your pan the right way so it becomes your favorite kitchen tool. Plus,...

by Emily McCartyJul 06, 2025

Why Plastic Free July Matters to Wildfire 🌿

Join Us for Plastic Free July at Wildfire This month, we’re celebrating sustainable living with intentional swaps that reduce waste — without sacrificing beauty or quality. From shampoo bars to refillable skincare, we’ve stocked our shelves with plastic-free favorites made by small, mindful makers. Stop in to explore and get...

by Emily McCartyJul 01, 2025

Plastic-Free July: 7 Easy Swaps You Can Make This Month with Wildfire Products

Celebrate Plastic-Free July with easy, eco-friendly swaps! Discover sustainable products like bamboo toothbrushes, shampoo bars, and refillable cleaning supplies at Wildfire in Altoona, PA. Make a positive impact on the planet—one swap at a time!

by Emily McCartyJun 30, 2025

Create Your Own Custom Jewelry at The Charm Bar by Wildfire

Design your own one-of-a-kind necklace at Wildfire’s Charm Bar in Altoona, PA. Choose from 35+ gold-filled charms and create meaningful, custom jewelry that tells your story.

by Emily McCartyJun 24, 2025

Sourdough and Slow Living: Why We Love Our Starter

Slow down and savor the art of homemade bread with Wildfire’s organic sourdough starter. Made with just flour and wild yeast, it's a simple step toward intentional, sustainable living.

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1302 11th Ave, Altoona, PA 16601

Hours: Tues-Fri 11-5, Sat 10-3

hello@shopwildfire.us

(814) 935-2224

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